Privacy Policy
Last updated: October 15, 2026
This Privacy Policy explains how PRO GROWTH GLOBAL LTD (“Pro Growth Global,” “Pro Growth,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, book a call, purchase one of our plans, fill out a client brief, join our support channels, or otherwise interact with us.
We build done-for-you Shopify stores and provide related services, including niche and product validation, supplier integration, checkout and payment setup, visual identity, ad account setup, and ad management under the VÉRTEBRA™ method. Most of our clients are entrepreneurs and business owners located in the United States.
We handle personal information in line with applicable US federal and state privacy laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act (CCPA), other US state consumer privacy laws, the CAN-SPAM Act, and theTelephone Consumer Protection Act (TCPA). Because our company is registered in the United Kingdom, we also follow the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and, where it applies, the EU General Data Protection Regulation (EU GDPR).
By using our website or services, you acknowledge that you have read this Privacy Policy. If you do not agree with it, please do not use our website or services.
1. Who We Are
PRO GROWTH GLOBAL LTD is the company responsible for your personal information (the “controller” under UK and EU law, and the “business” under US state privacy laws).
Legal name: PRO GROWTH GLOBAL LTD
Trading name: Pro Growth Global (Pro Growth®)
Company type: Private limited company registered in England and Wales
Company number: 16609475
Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Email: hello@progrowthglobal.com
Phone and WhatsApp: +1 (845) 910-1174
We serve clients in the United States from our UK-registered company. For any privacy question or request, contact us at hello@progrowthglobal.com.
2. Information We Collect
The information we collect depends on how you interact with us. We collect only what we need to provide our services and run our business.
Information you give us
Contact details: name, email address, phone number, WhatsApp number, city, state, and country.
Booking and sales information: details you share when you book a diagnostic call or speak with our team, including your goals, budget, previous e-commerce experience, and answers to qualification questions.
Client brief information: your chosen niche, target market, business goals, brand preferences, and any files, images, or references you send us.
Business information: your business name, legal entity details, tax information you choose to provide for invoicing, and the domains, brand names, and social media profiles connected to your store.
Account access information: collaborator or partner access you grant us to your Shopify store, Meta Business Manager, ad accounts, domain registrar, email tools, or other platforms needed to deliver your plan. We ask you to grant access through each platform’s official collaborator or partner features. We do not ask you to share your personal passwords.
Payment information: billing name, billing address, plan purchased, amount paid, and transaction status. Payments are processed by third-party payment processors. We do not receive or store your full card number or security code.
Communications: messages, voice notes, files, and feedback you send us by email, phone, WhatsApp, our private client groups, video calls, or forms.
Testimonials and results: reviews, testimonials, photos, videos, and store performance figures you agree to share with us. We publish these only with your permission.
Information we collect automatically
When you visit our website, we and our partners may automatically collect:
IP address and approximate location derived from it.
Browser type, device type, operating system, and language settings.
Pages viewed, links clicked, time spent on pages, and the website or ad that referred you.
Cookie identifiers, pixel events, and similar online identifiers.
Date and time of your visits and interactions.
Information we receive from third parties
Advertising and social platforms such as Meta (Facebook and Instagram) and Google, including campaign and conversion data when you interact with our ads.
Scheduling and video tools, when you book or attend a call with us.
Payment processors, confirming transaction status, refunds, and disputes.
Platforms you connect us to, such as Shopify and Meta Business Manager, when we build or manage your store and campaigns.
Review platforms such as Trustpilot, when you leave a public review.
Sensitive information
We do not ask for sensitive personal information such as Social Security numbers, health information, or precise geolocation. Please do not send this type of information to us through any channel.
3. How We Use Your Information
We use personal information for the following purposes:
To deliver our services: building and configuring your Shopify store, validating your niche and products, integrating suppliers, setting up checkout, payments, pixels, and ad accounts, producing creatives, and managing campaigns when your plan includes it.
To process payments: charging for plans, issuing invoices and receipts, handling refunds under our guarantee, and managing chargebacks.
To provide support: answering questions, running your private WhatsApp support group, sending reports, and following up after delivery.
To communicate with you: sending service updates, onboarding instructions, call reminders, and responses to your requests.
For sales and marketing: following up after a diagnostic call, sending proposals, and, where permitted or with your consent, sending news, offers, and educational content.
For advertising and measurement: measuring the performance of our own ads, building audiences, and showing you relevant ads on other platforms, subject to your choices described in this policy.
To recognize client milestones: preparing and shipping recognition plaques and, with your permission, featuring your story or results.
To improve our website and services: analyzing how visitors use our website and how clients use our services.
For security and fraud prevention: protecting our website, systems, clients, and business from fraud, abuse, and unauthorized access.
For legal and compliance purposes: meeting tax, accounting, and legal obligations, responding to lawful requests, and enforcing our terms and protecting our rights.
We will not use your personal information for purposes that are materially different from those described here without telling you first and, where required, getting your consent.
4. Cookies and Tracking Technologies
Our website uses cookies, pixels, tags, and similar technologies. Cookies are small text files stored on your device. Pixels and tags are small pieces of code that record how you interact with a page.
Strictly necessary: needed for the website to work, load securely, and remember basic settings. These cannot be turned off.
Analytics: help us understand how visitors find and use our website, so we can improve it.
Advertising: set by us or by partners such as Meta and Google to measure our ad campaigns, build audiences, and show you relevant ads on other websites and apps.
Your choices
Browser settings: most browsers let you block or delete cookies. Blocking some cookies may affect how the website works.
Global Privacy Control (GPC): we treat a GPC signal sent by your browser as a valid request to opt out of the sale or sharing of your personal information for that browser.
Platform settings: you can manage ad preferences directly with Meta and Google, and opt out of Google Analytics with the Google Analytics opt-out add-on.
Industry tools: you can opt out of interest-based ads from participating companies through the Digital Advertising Alliance and the Network Advertising Initiative.
Do Not Track: some browsers send “Do Not Track” signals. Because there is no common standard for these signals, our website does not currently respond to them. We do honor GPC signals as described above.
When you visit from the UK or the European Economic Area, we only set non-essential cookies after you give consent through our cookie banner.
5. How We Share Your Information
We share personal information only as needed for the purposes in this policy:
Service providers: companies that help us run our business, such as website hosting, cloud storage, email, scheduling, video calls, customer support, project management, analytics, and accounting. They may use your information only to provide services to us.
Payment processors: to process payments, refunds, and disputes. They handle your payment data under their own privacy policies and security standards, including PCI DSS.
Platforms used to deliver your plan: Shopify, Meta, Google, supplier and fulfillment partners, domain registrars, and other tools needed to build and run your store and campaigns. Some of these act as independent controllers of the data under their own terms.
Our team and contractors: employees and vetted contractors who need the information to deliver your project, bound by confidentiality obligations.
Advertising partners: platforms such as Meta and Google, through cookies and pixels on our website, to measure and personalize our own advertising. See Section 4 and Section 10 for your choices.
Shipping partners: to deliver recognition plaques or other physical items to you.
Professional advisors: lawyers, accountants, auditors, and insurers, when necessary.
Legal and safety reasons: to comply with laws, court orders, subpoenas, or government requests, or to protect the rights, property, and safety of Pro Growth Global, our clients, or others.
Business transfers: in connection with a merger, acquisition, financing, or sale of all or part of our business, subject to this policy.
With your consent: in any other case where you ask us or agree to share your information.
We do not sell your personal information for money. We do not sell or rent our client lists to third parties.
6. Email, Phone, Text, and WhatsApp Communications
Service messages. If you book a call or become a client, we will contact you about your project, your plan, payments, and support. These messages are part of our service and are not marketing.
Marketing emails. We may send you news, offers, and educational content. Every marketing email includes an unsubscribe link, and we honor opt-out requests promptly, in line with the CAN-SPAM Act. You can also unsubscribe by writing to hello@progrowthglobal.com.
Calls, text messages, and WhatsApp. By giving us your phone number and agreeing to be contacted, you consent to receive calls, text messages, and WhatsApp messages from Pro Growth Global about your inquiry, your project, and, if you opt in, our offers. Message frequency varies. Message and data rates may apply. Consent is not a condition of purchase. You can opt out of text messages at any time by replying STOP, or by telling us in WhatsApp or by email.
Private WhatsApp groups. Client support is provided through private WhatsApp groups. Messages in these groups are visible to the members of the group, which may include our team members. WhatsApp is operated by Meta and processes your data under its own privacy policy. Please do not share passwords, card numbers, or other sensitive information in these groups.
We do not share your phone number or your consent to receive text messages with third parties for their own marketing purposes.
7. Data in Your Store and Ad Accounts
When we build or manage your store, we may access information about your own customers, such as their orders, contact details, and ad interactions. For that data, you are the business owner and controller, and Pro Growth Global acts as your service provider and processor.
In this role, we:
Access and use your customers’ data only to deliver the services you hired us for and according to your instructions.
Do not sell or share your customers’ data, or use it for our own marketing.
Keep it confidential and limit access to the team members working on your project.
Help you respond to requests from your customers where reasonably possible.
Stop accessing your store and accounts when our engagement ends and you remove our access.
As a store owner, you are responsible for publishing your own privacy policy and for collecting any consents your customers must give. The store policies we set up for you are templates. You should review them with a qualified advisor before relying on them.
8. International Data Transfers
Pro Growth Global is registered in the United Kingdom and serves clients in the United States and other countries. Our team members and service providers may be located in different countries. As a result, your information may be stored and processed in the United States, the United Kingdom, Brazil, the European Union, and other countrieswhere we or our providers operate.
These countries may have data protection laws different from those where you live. Whenever we transfer personal information, we take reasonable steps to protect it as described in this policy. For transfers out of the UK or the European Economic Area, we rely on adequacy regulations or decisions, the UK International Data Transfer Agreement or Addendum, EU Standard Contractual Clauses, or other lawful transfer mechanisms.
To learn more about the safeguards we use, contact us at hello@progrowthglobal.com.
9. Data Retention and Security
How long we keep your information
We keep personal information only as long as we need it for the purposes in this policy:
Leads and prospects: for up to 24 months after our last interaction, unless you ask us to delete it sooner.
Clients: for the duration of our relationship and up to 6 years after it ends, to meet tax, accounting, and legal obligations and to handle any claims.
Marketing preferences: until you unsubscribe, after which we keep a suppression record so we do not contact you again.
Website and tracking data: for up to 24 months, or as set by the provider of each tool.
Access to your store and accounts: removed after the end of our engagement, once our support period ends or you revoke it.
When we no longer need personal information, we delete it or anonymize it. If deletion is not immediately possible, for example in backups, we securely store it and isolate it from further use until deletion.
How we protect your information
We use reasonable administrative, technical, and physical safeguards to protect personal information. These include access controls, role-based permissions, secure connections (HTTPS), two-factor authentication on key accounts, and confidentiality obligations for our team and contractors.
No method of transmission or storage is 100% secure, so we cannot guarantee absolute security. If a data breach affects your personal information, we will notify you and the relevant authorities as required by law.
10. Your US State Privacy Rights
Depending on where you live, including California, Colorado, Connecticut, Delaware, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, Virginia, and other states with consumer privacy laws, you may have the following rights, subject to legal exceptions:
Right to know and access: request the categories and specific pieces of personal information we hold about you, the sources, the purposes, and the third parties we disclose it to.
Right to delete: request that we delete personal information we collected from you.
Right to correct: request that we correct inaccurate personal information.
Right to portability: receive your personal information in a portable, readily usable format.
Right to opt out of sale, sharing, and targeted advertising: opt out of the “sale” or“sharing” of personal information and its use for targeted (cross-context behavioral) advertising.
Right to limit use of sensitive personal information: we do not use sensitive personal information for purposes that require this right.
Right to appeal: if we deny your request, you may appeal our decision.
Right to non-discrimination: we will not deny you services, charge different prices, or provide a different level of quality because you exercised your rights.
Sale and sharing for targeted advertising
We do not sell personal information for money. However, using advertising cookies and pixels from partners such as Meta and Google on our website may be considered a “sale”or “sharing” of personal information, or “targeted advertising,” under some state laws. The categories involved are identifiers (such as cookie IDs and IP address) and internet activity on our website.
You can opt out by emailing hello@progrowthglobal.com with the subject “Do Not Sell or Share My Personal Information,” or by enabling a Global Privacy Control signal in your browser. We do not knowingly sell or share the personal information of consumers under 16 years of age.
Categories of personal information (last 12 months)
We do not sell personal information for money. However, using advertising cookies and pixels from partners such as Meta and Google on our website may be considered a “sale”or “sharing” of personal information, or “targeted advertising,” under some state laws. The categories involved are identifiers (such as cookie IDs and IP address) and internet activity on our website.
You can opt out by emailing hello@progrowthglobal.com with the subject “Do Not Sell or Share My Personal Information,” or by enabling a Global Privacy Control signal in your browser. We do not knowingly sell or share the personal information of consumers under 16 years of age.
Category
Examples
Disclosed for business purposes to
Identifiers
Name, email, phone, WhatsApp number, IP address, cookie IDs
Service providers, platforms used to deliver your plan, advertising partners
Customer records
Billing address, transaction details, invoices
Payment processors, accounting providers
Commercial information
Plans purchased, payment history, refunds
Payment processors, accounting providers
Internet or network activity
Pages viewed, clicks, ad interactions
Analytics and advertising partners
Approximate geolocation
City, state, or country derived from IP address
Analytics and advertising partners
Audio, electronic, and visual information
Call recordings (with notice), voice notes, photos, videos
Service providers
Professional or business information
Business name, niche, goals, store performance
Service providers, platforms used to deliver your plan
Inferences
Interest in our plans, likely fit for a plan
Not disclosed
We collect these categories from the sources described in Section 2, use them for the purposes described in Section 3, and keep them for the periods described in Section 9.
How to exercise your rights
Send your request to hello@progrowthglobal.com or contact us at +1 (845) 910-1174. We will confirm receipt within 10 business days and respond within 45 days. If we need more time, we may extend this by another 45 days and will let you know why.
To protect your information, we will verify your identity by matching the details you give us with the information we hold. You may use an authorized agent to make a request for you. We may ask the agent for written permission signed by you and may ask you to verify your identity directly.
To appeal a decision, reply to our response with the subject “Privacy Request Appeal.” We will respond within the time required by your state law. If you are not satisfied with the outcome, you may contact your state Attorney General.
California “Shine the Light”
California residents may ask once a year for information about personal information we disclosed to third parties for their direct marketing purposes in the previous year. We do not disclose personal information to third parties for their own direct marketing purposes.
Nevada residents
We do not sell covered information as defined under Nevada law. You may still send an opt-out request to hello@progrowthglobal.com.
11. Additional Information for UK and EEA Residents
If you are in the United Kingdom or the European Economic Area, we process your personal information on the following legal bases:
Contract: to deliver the services you purchased and to take steps at your request before entering into a contract.
Legal obligation: to meet tax, accounting, and other legal requirements.
Legitimate interests: to run, secure, and improve our business, prevent fraud, and follow up on inquiries, where these interests are not overridden by your rights.
Consent: for non-essential cookies, marketing messages where consent is required, and publishing your testimonial. You can withdraw consent at any time without affecting earlier processing.
You have the right to access, rectify, erase, restrict, and port your personal information, to object to processing based on legitimate interests, and to object at any time to direct marketing. To exercise these rights, email hello@progrowthglobal.com. We respond within one month, which may be extended by two more months for complex requests.
You also have the right to complain to the UK Information Commissioner’s Office (ico.org.uk) or to your local data protection authority in the EEA. We would appreciate the chance to address your concern first.
12. Children’s Privacy
Our website and services are intended for adults aged 18 and older who are starting or running a business. We do not knowingly collect personal information from children under 13, in line with the Children’s Online Privacy Protection Act (COPPA), or from anyone under 18. If you believe a minor has given us personal information, contact us at hello@progrowthglobal.com and we will delete it.
13. Third-Party Websites and Services
Our website and communications may link to third-party websites and services, such as Shopify, Meta, WhatsApp, Trustpilot, payment processors, and scheduling tools. We are not responsible for their privacy practices. Please review their privacy policies before sharing information with them.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, technologies, or legal requirements. We will post the updated version on this page and change the “Last updated” date above. If we make material changes, we will notify clients by email or another appropriate channel before the changes take effect.
15. Contact Us
If you have questions about this Privacy Policy or want to exercise your privacy rights, contact us:
PRO GROWTH GLOBAL LTD
Trading as Pro Growth Global
Company number 16609475, registered in England and Wales
71-75 Shelton Street, Covent Garden
London, WC2H 9JQ, United Kingdom
Email: hello@progrowthglobal.com
Phone and WhatsApp: +1 (845) 910-1174